
The cellar owned by the Retief family was one of the very
first in the region to present wine tastings for visitors. Now, embracing both
innovation and tradition, the family once again takes the lead by extending the
wine tasting horizons of wine lovers by promising a refreshingly different wine
experience.
“This extension represents a significant investment in the
region’s wine tourism and helps to establish a home for our brand - a place
where wine lovers can relax,” says Van Loveren CEO Phillip Retief. “Our goal is
to offer something for every visitor. The new tasting venue and bistro that
opened its doors in December 2011, in addition to the rich history of the farm
that finds expression in the gardens, creates the ideal environment where wine
lovers and their families can spend many leisurely hours.”


“increasingly Consumers seek more than a traditional wine
tasting. They prefer new experiences, want to experiment and to involve all
their senses,” explains Van Loveren marketing manager Bonita Malherbe.
“Different things motivate people to visit a wine estate and we want to give
people a vibrantly different wine and outdoor experience as a way of
encouraging them to spend the day.”
There are a number of experiences to be enjoyed at Van
Loveren.
Food and wine pairings take on a whole new dimension: think
wine and charcuterie, wine with nougat and nuts, chocolate and wine, and even
child-friendly and alcohol-free tasting platters that will both challenge and
entice the senses. The comprehensive farm experience is augmented by daily
cellar tours that include tank and vat tastings, guided garden tours and a
shopping spree in the deli where such regional products as olives, olive oil,
cheese, meats, preserves and quinces are available.
The Ultimate Wine Discovery tasting takes you on a thrilling
three-hour wine journey along a variety of flavour stations, complemented by
visual and sound elements, with information about the ins and outs of food and
wine pairing and how wine should ideally be tasted. Savour six specially
prepared canapés with wines from the Christina van Loveren range.
For lovers of the great outdoors, a 15km and 6km mountain
bike route across the river and through the vineyards awaits - bring your own
bike or simply rent one on the farm. Or set out on a meander along the upgraded
Fish Eagle hiking route where different theme boards inform walkers about the
rich biodiversity of this environment where sustainable farming is first
priority.
The already popular Christina’s @ Van Loveren, a bistro
offering delectable pizzas and burgers, is open six days a week (closed on
Tuesdays) for lunch and breakfast on weekends. The wine tasting venue has been
operating for seven days a week since December 2011 with extended seasonal
opening hours.
Van Loveren is in the hands of the third generation Retiefs,
a family of wine lovers with six wine ranges: Van Loveren, Christina Van
Loveren, Papillon, Five’s Reserve, Four Cousins and the new eco-friendly range
dubbed Tangled Tree that includes a Tropical Sauvignon Blanc, Butterscotch
Chardonnay, Moscato Rosé, Chocolate Cabernet Sauvignon and Spicy Shiraz.
Book for the Ultimate Wine Discovery at
tastings@vanloveren.co.za – no bookings necessary for the other activities.
Visit www.vanloveren.co.za for more information or follow Van Loveren on
Twitter @vanloverenwines or @5thcousin.
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